Setting Up Your Online Stage: Essential Digital Tools for Bands
Your online presence is your stage when you're not gigging. Skip the basics, and fans/bookers bounce.
Set up a solid digital stack: website, socials, streaming, and email. It's cheap and quick with free tools.
Prioritize a simple site (WordPress, Fourthwall or Bandzoogle) as your hub. Link socials (Instagram, TikTok, X) where your fans hang. Streaming via Spotify/Apple Music for exposure, and Mailchimp for emails to keep 'em hooked.
Tips for setup:
- Website checklist: Bio, music embeds, tour dates, contact—keep it mobile-friendly.
- Social picks: 2-3 platforms max; e.g., TikTok for short clips if you're visual.
- Streaming hacks: Use DistroKid to upload everywhere for a flat fee.
- Email basics: Offer a free track for sign-ups to grow your list.
Indie bands like The War on Drugs use Bandcamp for direct sales and fan data, turning streams into merch buys.
This sets up your EPK online and you can embed it on your site. Dive into my EPK post for integration tips.
Sign up for a free membership to access all our free assets; like the EPK/Press Kit Creator... and make your digital empire rock.